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Stunning Mattress Startups: Must-Have Deals You’ll Love

  • 07/31/2025
Picture of Ben Trapskin

Ben Trapskin

I have carefully studied and evaluated many mattresses, sheets, pillows, duvet inserts, comforters, sleep gadgets, and adjustable beds for over a deca... Full Bio
A close-up view of a mattress from the innovative Mattress Startup "Yogabed," featuring a black and red label on the lower gray fabric section. The upper section of the mattress is white, with a wooden surface backdrop completing the scene.

yoga-bed

The Warby Parker of Bedding? BuzzFeed has a great article on all the new mattress startups popping up online. Saatva, Yogabed, Leesa, Keetsa and Tuft & Needle are all out to get a share of the mutli billion dollar mattress industry. Some insiders think that these mattress startups will fail but I think they are definitely filling a need and doing so at a very fair price. There’s really no reason to spend thousands of dollars on a quality mattress. The new competition introduced by these startups has created an option for high quality with a very low price and exceptional customer service on top of that. Here’s the article, Slumber Party! Inside The Unlikely Mattress Startup Boom – BuzzFeed News.

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