Privacy & Cookie Policy

Last Updated: February 4, 2026

At Yawnder (legally Sleep Coast LLC), we sell mattresses, not your data. We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website (yawnder.com) or visit our showroom in Encinitas, and tell you about your privacy rights and how the law protects you.

1. Who We Are

Yawnder is the controller and responsible for your personal data. If you have any questions about this privacy policy, please contact us using the details below.

2. The Data We Collect

We collect, use, store and transfer different kinds of personal data about you which we have grouped together follows:

• Identity Data: First name, last name, username.
• Contact Data: Billing address, delivery address, email address, and telephone numbers. (We need this to actually get the mattress to your house).
• Financial Data: Payment card details. Note: We do not store your credit card data on our servers. Transactions are processed securely via third-party gateways like Stripe.
• Transaction Data: Details about payments to and from you and other details of products you have purchased from us.
• Technical Data: Internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.

3. How We Use Your Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• To perform the contract: Processing your order, managing payments, and delivering your products (often via White Glove delivery partners).
• Communication: To update you on your order status or respond to your inquiries.
• Marketing: If you have opted in, we use our own email system to send you newsletters or promotions. You can unsubscribe at any time.

4. Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

What is a cookie?

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

Types of cookies we use:

• Strictly necessary cookies: Required for the operation of our website (e.g., the shopping cart).
• Analytical/performance cookies: Allow us to recognize and count the number of visitors and see how visitors move around our website. We use Google Analytics for this purpose.
• Functionality cookies: Used to recognize you when you return to our website (e.g., remembering your quiz results).

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website (especially the checkout) may become inaccessible or not function properly.

California Privacy Rights (CCPA / CPRA)

Last updated: August 5, 2026

This section applies to California residents and is our Notice at Collection under the California Consumer Privacy Act as amended by the California Privacy Rights Act. Yawnder (Sleep Coast LLC) is the business that collects your personal information.

Categories of personal information we collect

• Identifiers — name, postal address, email address, phone number, IP address, online identifiers and cookie IDs.
• Commercial information — products you viewed, purchased, returned or had delivered, and order/delivery history.
• Internet or network activity — pages viewed, referring pages, search terms on our site, and interactions with our emails and texts.
• Geolocation data — approximate location derived from IP address, and the delivery address you give us.
• Audio/electronic information — recorded or transcribed customer service calls, SMS and chat messages, and showroom security camera footage.
• Payment information — processed by our payment providers (Square, Stripe, PayPal, Affirm/financing). We do not store full card numbers.
• Inferences — sleep and product preferences used to recommend mattresses.

We do not knowingly collect or process sensitive personal information for the purpose of inferring characteristics, and we do not sell or share the personal information of consumers we know to be under 16.

Where the information comes from

Directly from you (in our showroom, at checkout, by phone, SMS, email or chat), automatically from your device when you use yawnder.com, and from service providers such as our payment processors, delivery partners, advertising and analytics platforms.

Why we collect it

To take and fulfill orders; schedule and complete delivery, removal and warranty service; process payments and returns; provide customer service; keep records required by tax and consumer-protection law; secure our showroom and site; measure and improve our marketing; and, where permitted, show you relevant advertising.

Who we disclose it to

We disclose personal information for business purposes to: payment processors; delivery, installation and haul-away contractors; our e-commerce, hosting, email, SMS and CRM providers; accounting and tax professionals; advertising and analytics providers (including Google); and law enforcement or regulators where legally required.

Selling and sharing

We do not sell your personal information for money. However, our use of advertising and analytics cookies (for example Google Ads and Google Analytics) may qualify as "sharing" personal information for cross-context behavioral advertising under California law. You can turn this off at any time:

• Use the Do Not Sell or Share My Personal Information link (also in our site footer), or
• Use the Your Privacy Choices link in our footer to reject advertising and analytics cookies, or
• Enable the Global Privacy Control (GPC) signal in your browser — we detect it automatically and treat it as a valid opt-out for that browser.

Mobile information is never sold or shared. No mobile phone number or SMS opt-in data is shared with third parties or affiliates for marketing or promotional purposes.

How long we keep it

Order, delivery, warranty and tax records: at least 4 years after the transaction (longer where tax or warranty law requires). Marketing contact records: until you unsubscribe or ask us to delete them. Website analytics and advertising identifiers: up to 26 months. Showroom camera footage: typically 30 days. Call recordings and SMS threads: up to 2 years.

Your rights

• Right to know the categories and specific pieces of personal information we collected about you, the sources, the purposes, and the categories of third parties we disclosed it to.
• Right to delete personal information we collected from you, subject to legal exceptions (for example completing your order or keeping required tax records).
• Right to correct inaccurate personal information we maintain about you.
• Right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising.
• Right to limit the use and disclosure of sensitive personal information.
• Right to non-discrimination — we will never deny you goods or services, charge you a different price, or give you a lower level of service for exercising these rights.

How to submit a request

Two ways, both free:

• Online form: yawnder.com/privacy-request/
• Email sales@yawnder.com or call 858-232-5760 with the subject "California Privacy Request".

Verification. To protect your information we match the name, email, phone and/or order details you provide against our customer records, and we may ask one or two follow-up questions before we act on a request to know, delete or correct.

Authorized agents. An agent may submit a request on your behalf; we may require written permission signed by you and may verify your identity directly.

Timing. We confirm receipt within 10 business days and respond substantively within 45 calendar days. If we need more time we will tell you and may extend by up to 45 additional days.

Questions about this notice: Yawnder / Sleep Coast LLC, 1441 Encinitas Blvd, Suite 116, Encinitas, CA 92024 — sales@yawnder.com — 858-232-5760.

Mobile Terms of Service

Last Updated: Oct. 23, 2024

The Yawnder mobile message service (the "Service") is operated by Yawnder (“Yawnder”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

By consenting to Yawnder’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Yawnder through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).

You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Yawnder. Your participation in this program is completely voluntary.

We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.

Cancellation and Opt-Out

You may opt-out of the Service at any time. Text the single keyword command STOP to +18337843074 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Yawnder mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.

Support

For Service support or assistance, text HELP to +18337843074 or email sales@yawnder.com.

Changes to Short Codes

We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.

Liability

The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.