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Mark Your Calendars: Prime Day 2024 Dates and Deals

Amazon Prime Day

A Big Day of Deals: Prime Day 2024 Announced

Prime Day 2023 was a massive success, with billions of dollars in sales and exclusive deals that left shoppers thrilled. Prime Day 2024 promises to be even bigger. To cut to the chase:

Prime Day 2024 Dates: July 16-17, 2024

Exclusive Deals: Available for Amazon Prime members only

Best Deals: Expect discounts on tech, apparel, essentials, and more

Prime Day has become an annual shopping event that millions look forward to. It’s a chance for Amazon Prime members to nab top products at unbeatable prices. Last year, Prime Day 2023 saw sales soar to $12.9 billion, proving that there’s no better time to shop for deals.

I’m Ben Trapskin, and with years of experience covering Prime Day events, I can help you make the most of this upcoming sale.

Prime Day Deals Overview - prime day 2023 infographic roadmap-5-steps

Prime Day 2024 Dates

Mark your calendars: Prime Day 2024 is set for July 16-17. This 48-hour event kicks off at 12:01 a.m. Pacific time (3:01 a.m. EDT) on Tuesday and runs until the end of Wednesday. This year marks the 10th anniversary of Prime Day, and it’s bound to be a special one.

Prime Day has evolved into a massive shopping event since its inception in 2015. Prime Day 2023 saw impressive sales of $12.9 billion, showing how eagerly shoppers await these deals.

Don’t miss out on this opportunity to grab exclusive deals on tech, apparel, school supplies, and household essentials. Set your reminders now and get ready to shop!

Prime Day 2023 Recap

Prime Day 2023 was a record-breaking event, with Amazon raking in $12.9 billion in sales over the two-day period of July 11-12. This marked a 6.7% increase from the previous year, showing that the excitement around Prime Day continues to grow.

Amazon didn’t stop there. They also hosted the Prime Big Deal Days on October 10-11, offering another opportunity for Prime members to snag great deals. Together, these events generated a whopping $24 billion in savings for shoppers.

Jamil Ghani, Vice President of Amazon Prime, highlighted the success, saying, “Prime Day continues to be a momentous event for our customers and sellers, driving significant savings and sales.”

shopping deals - prime day 2023

Prime Day 2023 wasn’t just about the numbers. It was about the experience and the incredible deals that drew millions of shoppers. From tech gadgets to household essentials, Prime members had access to exclusive offers that made the event a must-shop occasion.

Key Highlights:

  • July 11-12: Main Prime Day event
  • October 10-11: Prime Big Deal Days
  • $12.9 billion in sales
  • $24 billion in total savings for shoppers
  • 6.7% growth compared to the previous year

Prime Day has become more than just a sale; it’s a shopping holiday that both consumers and sellers look forward to. With this level of success, it’s clear that Prime Day 2024 will be another event to watch.

What to Expect on Prime Day 2024

Prime Day 2024 is shaping up to be an exciting event with exclusive deals across various categories. Here’s a sneak peek at what you can expect:

Tech Deals

Tech enthusiasts, get ready! Prime Day is famous for its tech deals, especially on Amazon devices. Look out for Echo Dots, Fire TVs, Ring, Blink, Kindle, and Eero WiFi systems. According to Mackenzie Shand from RetailMeNot, these products will be “hugely discounted.”

But that’s not all. Brands like Apple, Samsung, and Google will also offer significant discounts on their gadgets. Expect great deals on earbuds, tablets, and Bluetooth speakers.

Apparel Deals

Prime Day is also perfect for updating your wardrobe. Amazon plans to launch a section for low-priced fashion items from Chinese sellers. This means deep discounts on clothing, shoes, and accessories. Dr. Ross Steinman from Widener University suggests that this could be a testing ground for Amazon, so be on the lookout for some fantastic bargains.

School Supplies Deals

With Prime Day moving closer to the school year, it’s a great time to stock up on school supplies. You can find deals on backpacks, tablets, kids’ clothing, lunchboxes, stationery sets, and office supplies like notebooks, pens, and pencils. As Mackenzie Shand notes, July is a popular time for back-to-school sales, and Amazon will not disappoint.

Essentials Deals

Beyond wish-list items, Prime Day is your chance to save on everyday essentials. This includes cleaning supplies, pet products, pantry staples, and household goods. Amazon’s in-house brands usually offer the best prices, but you’ll also find deals on well-known brands.

Prime Day 2024 promises to be a shopping event you won’t want to miss. Stay tuned for more details and start planning your shopping list now!

How to Prepare for Prime Day 2024

Sign Up for Notifications

To catch every deal, sign up for notifications. Amazon offers several tools to help you stay informed:

  • Amazon Lists: Add products to your Amazon Lists. If prices drop, they appear in your deals tab.
  • Deal Alerts: Opt for alerts based on searches or recently viewed items. Alerts notify you when related deals go live.
  • Alexa Deal Alerts: Alexa can notify you up to 24 hours before a deal starts for items in your lists or cart. You can even let Alexa order items for you.

Create Shopping Lists

Make shopping lists to stay focused. This helps avoid impulse buys. Follow these tips:

  1. Prioritize: List items you need to buy, restock, or replace.
  2. Budget: Set a budget to avoid overspending.
  3. Wants vs Needs: After essentials, list items you want. If deals are great, consider these.

Pay Attention to Featured Sellers

Featured sellers often offer the best deals but be cautious:

  • Lowest Prices: These sellers pay Amazon to feature their products at rock-bottom prices.
  • Time Limits: Deals may be time-sensitive, so act fast.
  • Unverified Sellers: Be wary of sellers you don’t recognize. They might be clearing overstock inventory, which could be risky.

Comparison Shop

Comparison shopping is crucial. Other retailers like Target, Walmart, Nordstrom, Macy’s, Home Depot, and Best Buy run their own sales around Prime Day. Use tools like Keepa, CamelCamelCamel, and Honey to track prices and get alerts.

  • Target Circle Week: Runs through July 13.
  • Walmart Deals: From July 8 to 11.

These events are great for cross-referencing prices. Sometimes, retailers even price-match Amazon deals!

By using these strategies, you can maximize your savings and make the most out of Prime Day 2024.

Frequently Asked Questions about Prime Day 2023

What day is Amazon Prime Day 2023?

Amazon Prime Day 2023 took place on July 11 and July 12. This annual event offered exclusive deals to Prime members. It was the ninth Prime Day event since its inception in 2015 and has grown into a major sales event, similar to Black Friday but held in the summer.

Is Prime Day 2 times a year?

Yes, as of recent years, Prime Day happens twice a year. In addition to the traditional summer event in July, Amazon introduced a second event called Prime Big Deal Days in October. This fall iteration started in 2022 and has continued, giving shoppers another chance to grab exclusive deals before the holiday season. Additionally, Amazon held a Big Spring Sale in March 2024, but this event was not exclusive to Prime members.

How much did Amazon make on Prime Day 2023?

Amazon reported $12.9 billion in sales during Prime Day 2023, which was a 6.7% increase from the previous year. This growth was analyzed by Digital Commerce 360. Despite the increase, the growth rate was slower compared to previous years.


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